michelle walstra

[mɪˈʃɛl wôlstrə]noun

a product designer in Calgary, Alberta, who leads with quiet confidence, blending over a decade of experience in crafting meaningful digital experiences with a deep commitment to empathy and data-driven design.

Boosting Food App Conversion Rates with User Research

View case study

Complex Data Visualization at an Agritech startup

View case study
Some shots from my Dribbble profile:

What sets me apart

🏆

Experienced Leader

I lead design sprints, workshops and manage cross-functional teams.

🚀

Innovative

I stay abreast with industry news, playing an active role in the adoption of new tools & tech.

🤝

Strong collaborator

I collaborate effectively with designers, engineers & product managers, building strong partnerships.

💜

Problem Solver

I am passionate about solving complex problems with clear, effective solutions

Tenacious

I’m well-known in our team for being a strong advocate for research-backed design solutions.

🔍

Obsessed with Process

I have deep organization and execution capabilities, leading multiple projects end-to-end.

Mark Fowles

Director @ Codeo

"Michelle is responsible, dependable, and always goes the extra mile. Her work ethic, passion for technology, and eagerness to learn made her an invaluable member of the team. She has the ability to create a culture that promotes trust, teamwork, and excellence, and her colleagues consistently relied on her leadership and initiative."

Tools & Tech

🎨

Design

Figma

Sketch

Adobe Creative Suite

Whimsical

Miro

Invision

👩

User Testing

Hotjar

Maze

Pendo

User Testing

UsablityHub

Google Analytics

Heap Analytics

💻

Development

HTML

CSS & pre-processors like SCSS

Bootstrap

Wordpress

Kentico CMS

Github

📂

Day-to-Day

Jira

Confluence

Trello

Quip

Notion

Slack